Douyin (Chinese TikTok) – A Booming Platform You Must Know


By admin*

Douyin (also known as TikTok) is a Chinese short-video-sharing app that was first launched in China in September 2016. The app allows users to create and share 15-second videos set to music and other audio and visual effects. After its launch, the app quickly gained popularity among young users. The app’s success in China led to the development of a global version, TikTok, which launched in September 2017 and is now available in multiple languages in over 150 markets worldwide. Douyin’s active user base is growing quickly and steadily. It is expected to exceed 800 million users by 2025.

5 Tips for Advertising on Douyin

Use Hashtags:  Use relevant and popular hashtags to increase visibility and reach a wider audience. Try to use specific hashtags for your company or industry, and consider creating your own branded hashtags.
Collaborate with Influencers:  Partner with popular Douyin creators to increase brand awareness of your company among their followers.
Leverage Live Streaming:  Use Douyin’s live streaming feature to showcase your company and interact with your audience in real-time.
Run Contests and Giveaways:  Run contests and giveaways to create engagement. This can increase brand awareness and attract new audiences.
Use Paid Advertising:  Douyin offers a variety of advertising options, including in-feed video ads, brand takeovers, and hashtag challenges. Use these tools to increase the visibility of your company.

Quick Links

Contact Us

Block D, Chengdu, Jiaozi Financial Technology Center, Sichuan

Marketing: +86 15608051987
Support: +86 15108206500